Daniel Radcliffe - Harry Potter and the Deathly Hallows: Part 2 Interview

Taking Stock | Old Spice

I personally don’t watch any TV, mainly because of the copious and unnecessary amounts of commercials and the poor quality content that is streamed.  The adverts usually have poor quality, and almost always follow the same formula, making them simply rubbish used to manipulate us to buy the products.  Although, there are a few interesting adverts, like the Old Spice ones.

Old Spice has existed since the 19^th century, as one of the first male deodorant product lines. It aged quite a lot, and its sales declined astronomically, being overpowered by other brands like Axe or Rexona.

Hope was lost for the company until, in the beginning of the 21^st century, Old Spice released a revolutionary line of adverts, with a creative and humorous character, which made their sales peak, and since then, it’s the highest grossing male hygiene products company in the current market.

In my honest opinion, most of the advertisement is utter garbage, but it’s creative and essentially different, it’s fun to watch, and if it conveys a positive message, it doesn’t harm anyone.

Afonso Laginha, 11º C

Mercedes Benz vs Jaguar

Some years ago a small series of adverts from Mercedes and Jaguar rose up.  It all
started with Mercedes claiming their cars had maximum stability by holding a
chicken at rotating it, in case you don’t know birds can keep their heads
still, even with a lot of movement, and so the chicken held its head still.
Jaguar then replied by essentially saying who needs stability when you have power, showing the chicken feathers slowly fall, as if it had been attacked by a Jaguar. The last advert was from Mercedes, calling Jaguar a cat, by having a cat on top of a Mercedes and having it walk off.

I really liked these adverts. They were funny and they showed the rivalry that car brands have on races like the 24 h Le Mans. The first advert, from Mercedes, was funny and also innovative.          
I had never seen an advert using a bird’s ability to keep its head still,   the consequent replies were also really funny, although not as innovative.

In my opinion, those commercials didn’t really have anything bad, they were simple and short, which made them more enjoyable to watch than typical adverts.

In conclusion, the commercials were funny and enjoyable to watch, and also showed some of the racing rivalry, but indeed a healthy rivalry.

Diogo Nunes, 11º C

Grocery Pickup - Famous Cars

In the Super Bowl 53, the biggest stage for commercials, one stood out, made by Walmart, which is the largest supermarket chain in the USA.

This commercial aims to inform the buyers of the newly created pick up point, where  you can order your shopping list and then you can pick it up with no additional fees.

First, it appears the Batmobile  driving fast in an empty road. Then we see other cars, such as the one from ghostbusters accelerating ahead.

Eventually, the cars start to arrive at Walmart where they efficiently pick up their groceries.

The brilliance of this advert lies in the overwhelming variety of famous cars that appear, including the yellow transformer, Robocop and Lightning McQueen.

Plus, the ways each purchase is delivered are also hilarious because they suit the customer’s character.

In conclusion, I think this commercial is as great as it can be, remarkably because it makes viewers want to watch it.

Tiago Brogueira, 11º B

Dacia Duster - Another One Drives a Duster

Dacia advert for the latest version of the Duster car shows the car being
driven through a beautiful landscape, through valleys and mountains on the most
amazing sunny day. 
The next thing they show is the interior of the car with a happy family, the man is driving, and whilst that is in shot you hear someone speaking about the car, giving a lot of information about it.

Throughout the whole commercial you can hear a song in the background, which is a remix of the song “Another one bites the dust”, by Queen, but changing it to “Another one drives the Duster”, which is a really clever way of changing the words to promote the product.

The only thing that I didn’t enjoy was the fact that nothing else happens, as there isn’t a story, it’s just that. 
I wish they would have been a bit more creative, it would have made the commercial more interesting. 
To conclude, I did enjoy the commercial mainly because of the choice of the song, which was a really good idea.

Leonor Henriques, 11º B

74th Anniversary Of Auschwitz Liberation

Holocaust Memorial Day